MOBRIDGE, S.D – (DRG News) Mark the Dates of November 4th through the 10th. $1 for every burger sold goes to DQ Relief for Ranchers fund at all South Dakota Dairy Queen locations.
From the Facebook page of DQ Relief for Ranchers, here is how it came to be:
It came to him on a drive from Pierre to Martin, South Dakota. Dairy Queen Grill and Chill restaurant owner Lonnie Heier watched folks working their cattle out in a roadside pasture, and thought about the catastrophic storm that dumped more than four feet of snow on South Dakota earlier in the month, wiping out 50 to 75 percent of many cattle herds across the state. Many of the cattle died of hypothermia or suffocated under deep snowdrifts during the 70 mph freak blizzard. Loss estimates are incomplete, as many ranchers are still discovering carcasses or finding live cattle mixed with neighboring herds after being pushed by the snow and high winds. Ranchers and their communities are reeling from the staggering economic and emotional loss. The word hardship doesn’t even begin to describe it. Mr. Heier, who owns DQ stores in both Eagle Butte and Martin, thought “We can help. We need to help.” He called his DQ friend network immediately, and from those conversations emerged the ‘DQ Relief for Ranchers’ event. Dairy Queens across the state linked up with the special campaign and during November 4 – 10, they will all donate $1 for every burger sold.
Visit DQ Relief for Ranchers (Facebook) for more information.
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